These spaces will likely also command a larger portion of a given workspace, as companies reduce the amount of assigned seating. Newly hybrid companies will benefit from adding amenities to collaboration spaces to help draw their employees to the office and to one another. We call this the "consumerization" of the workplace, whereby organizations will reimagine their workplace to be a magnet, or destination, that competes for people's attendance much like retail and hospitality venues appeal to consumers today. Organizations will need to think differently about the shared spaces and services they provide as well as the technology and amenities to make their workplace a highly attractive destination for their people. These types of places draw people together and can be considered an office’s “urban core”. Similarly, great offices feature central gathering spaces that attract employees-cafes, for instance, or inviting collaboration spaces. A well-planned city designates both public and private spaces. Good office planning is a bit like good urban planning. Here are three key ways hybrid work is already transforming our workplaces-and how companies think about their real estate portfolios.Ī hybrid workplace will need to be a destination that attracts employees.Īttracting workers to the office will mean providing a better workplace. The good news: companies that successfully adopt hybrid work have the potential to create more productive workplaces, embrace flexibility and retain valuable talent. While each company will take a different approach to implementing hybrid work, a number of changes are already emerging. This wide-scale shift to hybrid work will have manifold implications for the workplace-and how companies and people leverage those workplaces to drive business outcomes and advance their careers. With workforces seeking more flexibility on where and how they work, companies are increasingly turning to hybrid models to strike a balance between virtual and in-office work.ĬBRE’s latest Occupier Sentiment Survey, conducted globally in spring 2021, found that 87% of large companies with 10,000 or more employees say they will be adopting hybrid work.
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